The Youth Online Behavior Study for McAfee
The Youth Online Behavior Study for McAfee Conducted online by Harris Interactive from May 4 to May 17, 2010. Today’s youth are online pros who know how to navigate through content, play games, and use communication services. Here’s a picture of their general online usage: • Half of kids surveyed say that they have been using the Internet for five years or more, and 58% consider themselves heavy users who access the Internet six or seven days a week. • Communicating and downloading content are two primary uses of the Internet by young people, but education also plays an important role. Nearly 80% say they use the Web to do research for school assignments. • Gaming is also a popular activity, with 61% of kids saying they play games online, including multiplayer online games. • Social networking is a fast-growing online activity. 81% of 16- to 17-year-olds report having at least one social networking account; this number has grown significantly since 2008. • More than half (53%) of